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People
Meet our Senior Management, ASA Council, CAP Committees and other key employees that support and run the ASA system.
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The work we do
Learn about our working processes, including how we handle complaints and our proactive efforts to make all UK ads responsible.
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About regulation
An overview of who the ASA and CAP are, how advertising in the UK is regulated and how the system works.
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Our history
We were established in 1962 to keep UK advertising ‘legal, decent, honest and truthful’. Find out more about how our role and work has developed over the years.
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Careers
Information about careers at the ASA, including our commitment to diversity.
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National ad campaign
Learn more about our latest national ad campaign; featuring videos and images from the campaign.